"No CV. No agency. Just WhatsApp." - Blue-collar HRTech start-up seeks door-openers across Europe
About the company
Monday, 7 a.m.
A roofing company has two trucks ready and one driver short.
The owner has no recruiter, the job board ad from three weeks ago got zero replies, and the temp agency quotes a fee that eats the margin of the whole job.
That is the weekly reality for thousands of SMEs in construction, logistics, manufacturing, hospitality and many more sectors.
This Belgian start-up built a direct alternative to temp and staffing agencies:
1. Find: targeted social media campaigns and a fast-growing proprietary pool of blue-collar profiles.
2. Apply: candidates apply in minutes via WhatsApp. No CV, no app.
3. Screen: automatic checks on availability, skills, certificates and motivation.
4. Deliver: the employer only receives qualified candidates, on a flexible weekly subscription, without placement fees or long contracts.
Six months after launching, the company has validated product-market fit in Belgium, with thousands of candidates in its pool and a growing base of paying SME customers.
The next step is replicating this model across Europe.
What they are looking for
1) The Door-Opener: you know SME owners and operations managers in blue-collar sectors in your country. Think former leaders of sector federations, employer organisations, trade schools or vocational training centres, or executives from construction, logistics or manufacturing.
2) The Rulebook: you understand how the local labour market really works: recruitment and labour mediation rules, public employment services, certification of trades.
3) The Channel: your company already sells to SMEs with recurring hiring needs. Think sector federations, payroll and social secretariat providers, accountancy networks, workwear and safety suppliers, recruitment marketing agencies or complementary HR tech vendors.
4) The First Customer: you run or advise an SME or mid-sized employer that keeps struggling with hard-to-fill blue-collar roles and wants a faster, more direct alternative to temp agencies and job boards.
You're also a match if you can name five SME owners in your market who have a hiring problem right now, you know why temp agencies win or lose in your country, and you can open doors to decision-makers with a warm introduction.
Recognise the Monday morning above? Then let's talk.
A company on Boardio at start-up stage is looking for individual advisors with expertise in HRTech and Europe. Search: ""No CV. No agency. Just WhatsApp." - Blue-collar HRTech start-up seeks door-openers across Europe". This search is currently open for applications on Boardio.
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