Established

Red Bull

About the company

Red Bull is an energy drink sold by Austrian company Red Bull GmbH, created in 1987. In terms of market share, Red Bull is the highest-selling energy drink in the world, with 5.387 billion cans sold in 2013.
Besides their main business Red Bull has been also active in the media area and established an own business around it called Red Bull Media House
Red Bull Media House is a media company specialized in sport, lifestyle programming, music and games.

The company publishes several magazines: The Red Bulletin (lifestyle), Servus (food, health and gardening); Terra Mater (nature, science and history); Bergwelten (alpinism) and Seitenblicke (celebrities).

Other Red Bull Media House divisions are Red Bull TV, Red Bull Photography, Benevento Publishing, Red Bull Music Academy, Red Bull Records and Red Bull Music Publishing.

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