Ziyan Wang

I am a healthcare strategy, market access and commercialization executive with over 20 years of experience across pharmaceuticals, medtech, diagnostics and vision care, spanning APAC, China and global roles.

I advise companies on how to translate healthcare innovation into sustainable market access and commercial growth—particularly where success depends on navigating complex policy, reimbursement, evidence, stakeholder and go-to-market challenges. My experience includes building Market Access functions and regional operating models from the ground up, shaping healthcare policy, securing pricing and reimbursement outcomes, developing market-entry and launch strategies, and aligning global and local teams around practical execution.

I bring a combination of strategic perspective and hands-on operating experience. Having worked across multinational companies, regional leadership roles and independent consulting, I can help boards and management teams challenge assumptions, identify market and organizational gaps, prioritize investment, and convert strategy into executable plans.

I am particularly well suited to healthcare, medtech, pharmaceutical, diagnostics and health-innovation companies seeking to enter or scale in China and APAC; companies preparing for commercialization or major product launches; and growth-stage or PE-backed businesses that need senior-level guidance on market access, policy, pricing, reimbursement, go-to-market strategy and regional expansion.