Seda Ergün Köksal

I have more than 17 years of leadership experience in top management roles at leading retail companies in the region, like DeFacto, LC Waikiki and Landmark Group, where I managed multi-country operations and built strategies for medium- and long-term growth.

I’m experienced in building and executing medium and long-term strategic growth plans that drive profitability, market expansion, and operational efficiency. I also have experience with vendor negotiations, financial planning, and turning market insights into actionable product strategies.

I can provide practical guidance to consumer-focused companies, retail and fashion brands, or SMEs looking to grow internationally, optimize their product mix, and implement strategic growth initiatives. My focus is always on turning insights into real results and sustainable growth.