Sanjay Mehta

By education, I am an Electrical Engineer from VJTI (Univ of Mumbai) and an MS in Electrical and Computer Engg from the Univ of Southern California.
Thereafter, I have a strong base of a total of 35 years of work experience, of which, the first 10 years were spent in a traditional electrical engineering business and the balance 25 years have been spent as a serial entrepreneur in new-age digital businesses of e-commerce, digital marketing and digital transformation.
The Electrical Engg business gave me a good perspective of working on the shopfloor, including with labour force, as well as on management, sales and marketing, financial management etc. as only a home-grown traditional business can give.

But thereafter, I was bitten by digital technologies and entrepreneuship and have been a serial entrepreneur since then. The first start up was a very early e-commerce venture in India, called Homeindia.com, where we sold ethnic Indian products to customers all over the world, on a pure B2C basis.

After running this for 9 years and going through the ups and downs of startup times, I finally divested out of that business, and was a professional for a couple of years, being COO for Compare Infobase Ltd, Delhi. This was also an internet business, and I managed an overall team of around 450 people working below me.

However startup world beckoned and I returned to Mumbai and started my second venture, originally called Social Wavelength. It began as a pure play social media agency but soon after, transformed into a full-services digital marketing and digital transformation business. A majority stake in our business was acquired by WPP just five years after we launched, and the company was also re-branded to be called Mirum. I continued to work as a CEO and grew the business to a significant size over the next 10 years. After completing 15 years in the business and finally divesting 100% of my equity to WPP, I exited the business and have been an independent consultant / advisory board member since then.

With a rich hands-on been-there-done-that kind of experience in starting, nurturing and scaling businesses, working with small and large businesses, and also being a mentor and advisor to many businesses during the time, I believe that I am perfectly suited for being an advisor / board member and can add tremendous value in those roles.