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About
I have built and scaled go-to-market engines in sales-led B2B SaaS. I am a three-time CRO and operator. I know how to move a company from founder-led sales to a repeatable and scalable revenue model. I also serve on the board of Sellai Oy, where I help guide a growing business from the boardroom.
My focus is on SaaS companies with €1–15M in revenue. These companies have found at least initial product-market fit and typically face pressure to scale. I help them bring structure and discipline to their growth. I know how to increase new sales and retention while keeping execution fast.
As an advisor or board member, I give founders and boards clear guidance and practical support. I help them refine go-to-market strategy, strengthen revenue leadership, and expand to new markets.
My focus is on SaaS companies with €1–15M in revenue. These companies have found at least initial product-market fit and typically face pressure to scale. I help them bring structure and discipline to their growth. I know how to increase new sales and retention while keeping execution fast.
As an advisor or board member, I give founders and boards clear guidance and practical support. I help them refine go-to-market strategy, strengthen revenue leadership, and expand to new markets.
Sami Toivonen is an advisor and board member based in Finland, specialising in Information Technology and Services. They speak English and Finnish. They are open to advisory board and board director opportunities and are available for introductions through Boardio.
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