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About
People, consumer centricity and quality – that’s how I define my values.
I am a true business development, consumer/trend insights and marketing professional with over 25 years of experience from various parts of business. I am a thinker and a doer, who is always looking for new ways for creating growth to a brand or business. I have supported brands and companies in jewellery, fashion, beauty, gaming, banking, telecommunications and recruitment industries in their business and strategy development over the past 6 years.
My key competencies are:
_BUSINESS DEVELOPMENT thru customer centricity
_BRAND & STRATEGY DEVELOPMENT thru market/customer understanding
_MARKET & CUSTOMER SEGEMENATION I POSITIONING by understanding the market and customers
_MARKETING & GO-TO-MARKET (GTM) STRATEGY creation and execution
_ECOMMERCE EXPERTISE working with platforms such as Shopify and Amazon
Understanding people%27s needs, interest and desires are a source of innovation for me. I have the means and ability to drive customer & market insights in to winning concepts and commercial success.
I am a true business development, consumer/trend insights and marketing professional with over 25 years of experience from various parts of business. I am a thinker and a doer, who is always looking for new ways for creating growth to a brand or business. I have supported brands and companies in jewellery, fashion, beauty, gaming, banking, telecommunications and recruitment industries in their business and strategy development over the past 6 years.
My key competencies are:
_BUSINESS DEVELOPMENT thru customer centricity
_BRAND & STRATEGY DEVELOPMENT thru market/customer understanding
_MARKET & CUSTOMER SEGEMENATION I POSITIONING by understanding the market and customers
_MARKETING & GO-TO-MARKET (GTM) STRATEGY creation and execution
_ECOMMERCE EXPERTISE working with platforms such as Shopify and Amazon
Understanding people%27s needs, interest and desires are a source of innovation for me. I have the means and ability to drive customer & market insights in to winning concepts and commercial success.
Pia Virtanen is an advisor and board member based in Finland, specialising in Consumer Goods. They speak English and Finnish. They are open to advisory board and board director opportunities and are available for introductions through Boardio.
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