Mirko Maiorano
Mirko Maiorano

Mirko Maiorano

Italy Information Technology and Services English, Italian
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About

With over two decades of experience in the digital field, I am a product leader and growth expert dedicated to driving strategic success through data-driven insights, innovative solutions, and impactful marketing.

At the end of 2019, I joined the talented team at 20tab, an Italian software house, as Head of Growth. Together with the co-founders, we transformed 20tab into a Digital Product Management and Development company, offering our expertise with the Product Team As A Service formula. We have successfully worked with national and international clients across various sectors, from public institutions to private enterprises, delivering solutions ranging from geolocation systems to ERP platforms, e-commerce, data visualisation, web applications, mobile apps, and more.

I am passionately committed to sharing and disseminating my knowledge and experience. Since starting my career, I have actively contributed to the Digital Ecosystem, initially as President of the Digital Category of Confartigianato Imprese Pescara and after Abruzzo, and now with Confimi Industria Abruzzo. I co-founded the Lean Startup Lab and #StopCoding communities, co-created and organised Italy%27s most significant business conference on Product Management, the Product Management Day, and contributed as a Speaker, Coach, and Mentor at many national and international events on topics like growth hacking, marketing, lean startup methodologies, customer development, and pretotyping. I%27m also a Miro content contributor.

I firmly believe in the power of experimentation as a learning and innovation tool, advocating for a meritocratic workspace that champions diversity. Through my blog and newsletter %22I POM di Mirko Maiorano%22, I share insights on business growth, marketing, and my personal and professional experiences, aiming to generate value and new opportunities through collaboration and innovation.

My track record of last ten years:
1) MADOnline - SaaS in the Public Sector of Teaching: grew annual revenue from 0 to 500k in 12 months.
2) Lavorareascuola.it - Editorial project: expanded newsletter subscribers from 0 to 100K in six months.
3) Benessence - E-commerce of natural products: increased orders from 10 to 100 monthly over two years.
4) Jolicì - E-commerce of sewing machines: boosted annual revenue from 25K to 500K in two years.
5) EasyPol - Fintech App on PagoPA%27s node: achieved 1 million euros in transactions within six months.
6) 20tab - a Digital Product Management Consultancy Company: achieved over 400% revenue growth in my first four years as Head of Growth

Mirko Maiorano is an advisor and board member based in Italy, specialising in Information Technology and Services. They speak English and Italian. They are open to advisory board and board director opportunities and are available for introductions through Boardio.

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