Mirja Tapio

My role over the years has varied from C-level or mid-management employee positions to entrepreneurship and interim roles – involving profit and loss (P&L) responsibilities. My work experience has been building up from strategic business development and execution in multiple contexts, such as CEO, senior advisor, board member, branding, marketing, sales, concept design, product and service development, including testing and piloting.

Today, in the complex, hybrid, and global markets, organizations and brand marketers are struggling with how to turn ideas into successful businesses. Therefore, I help your organizations to commercialize and monetize businesses in the hybrid local or international markets. In the era, when competition is global – you want it or not. Improving your organization’s strategic modern commercialization capability and capacity to operate internally, in networks, or in business ecosystems will elevate your competitiveness and lean use of resources in complex markets.

The key to success is customer-centricity, an organization’s capability to deliver expected omnichannel brand and holistic customer service experiences combined with a product and market fit. To enter hybrid markets and meet strategic business goals, organizations need a novel mindset and capabilities in B2B, B2C, B2B2C, or D2C industries compared to the era before the COVID-19 pandemic.

Typically, my customers need an advisor who thinks strategically and can offer hands-on practical support and networks. An advisor, who understands the all phases that need to be taken to turn an idea into business, enter new markets, grow a current business, or make a turnaround for a new start.

I have completed the Boardman Board Work course and am a member of the Boardman Advisor group.

Kindly Regards,

Mirja

www.blockslab.fi
www.businessmasterypartners.com