Mikhail Karasik

My name is Mikhail.

· I have 18+ years in Senior Sales and Marketing roles in HoReCa, Retail and B2B.

· I have experience also in IT sales (I used to work at one of the biggest Russian IT-companies IBS, as business unit sales director). I always exceed my sales plans from year to year. Sales is my core competence.

· International experience: live in the UAE and manage sales in the MENA region (UAE, Saudi Arabia, Egypt, and Qatar), managed sales in Eastern Europe and CIS from Russia.

· Strong focus on B2B sales of complex products (SaaS, medical equipment, semi-finish chemical products) and services (analytics, consulting, IT-outsourcing) with a long sales lifecycle over 1,5 years. Signing largest single sales contracts with over 5 MUSD. 3 years of expertise in B2C sales as well. I have experience in foodstuff also.

· Marketing: can build and manage go-to-market strategy, new products development, digital and performance marketing.

· Strategic management: experienced in running 20 MUSD business with a team of 60 employees, manage company’s P&L, Cash Flow and Operations.

· Production & OEM experience: launched 2 new production lines in the factory and the construction of a new plant with investments over 15M USD.

· Excellent communication skills that allow me to build long-term and trusting relationships with partners and clients.


Best regards
Mike Karasik