Melinda Nicci

I%27m Melinda Nicci, Founder & CEO of Bella AI and Executive Chair of Body Collective Group. I%27ve spent 30 years proving that innovation can be both commercially viable and mission-driven.
I%27ve built three companies from concept to exit, most recently scaling Body Collective Group to £12M revenue, 6M users, and 130 countries. I%27ve raised £2.5M in VC funding, managed complex investor relationships, and navigated the complete lifecycle from seed stage through exit preparation.
Before founding my own companies, I led digital health strategy at Philips Group Innovation across 15+ countries, and earlier in my career, I drove 100% membership growth in six months before a successful acquisition.
I bring three things founders struggle to find in one advisor: deep technical understanding of AI implementation, proven commercial track record with exits, and board-level governance expertise—I chaired the Audit & Risk Committee at Team GB Snowsport, managing £10M+ in public funds.
I help growth-stage founders in health tech, wellness technology, and AI platforms navigate scaling challenges, prepare for due diligence, and position for strategic exits while maintaining operational discipline and investor confidence.