Kendra Parker

I’m the founder of River Babe Threads, a vertically integrated apparel and e-commerce company I built from the ground up over the past 12 years. I’ve had direct responsibility for everything from product strategy, merchandising and customer acquisition to manufacturing, fulfillment, financial performance and team leadership. I’ve scaled the business to more than $3 million in annual online revenue and over 500,000 lifetime orders while building a nationally recognized consumer brand. As an advisor or board member, I bring an operator’s perspective to companies navigating growth, digital commerce, consumer behavior, merchandising and profitability. I’m particularly valuable to founder-led and consumer businesses because I understand how decisions across product, marketing, operations and finance actually affect one another.