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About
I bring hands-on experience building marketing from zero to scale in B2B SaaS, with a focus on high-trust, complex/niche industries. As Founding CMO at Emma Legal, and in the past Marketing Director at THEO Technologies, I’m leading brand, demand, and GTM in a niche space, aligning closely with product, sales, and leadership.
I add value by challenging teams to stay close to the customer, turning strategy into execution, and building commercial structure without slowing down growth. I work best with early to mid-stage companies, typically Seed to Series C, that are moving from founder-led growth to a scalable, buyer-driven GTM approach.
I add value by challenging teams to stay close to the customer, turning strategy into execution, and building commercial structure without slowing down growth. I work best with early to mid-stage companies, typically Seed to Series C, that are moving from founder-led growth to a scalable, buyer-driven GTM approach.
Joost Verhaard is an advisor and board member based in Belgium. They speak Dutch and English. They are open to advisory board and board director opportunities and are available for introductions through Boardio.
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