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About
A decisive, action-oriented, and results-focused Management & Leadership Expert holding a Lean Six Sigma certificate with more than 23 years of experience. A successful and motivated manager with extensive experience in business development, client relations and corporate sales. Proven ability to effectively analyze markets, target areas of highest return and develop strategies to attain sales goals in an organized and efficient manner. Energetic and analytical management consultant with Acquired practical experience in managing large teams, driving process improvements and stability while expertly developing productive managers and staff. Leadership experience in portfolio management with proven ability to enhance operations, reduce risks and increase efficiency. Highly adept at analyzing maintenance costs and providing recommendations on fleet utilization and replacement, tracking fleet usage, and maintaining correlating inventory of associated equipment, handling performance reviews of the staff, and determining areas of development and training requirements.
Achievements
• Created strategic direction the purpose and objectives were defined for the next 10 years and were aimed at entering new markets different from the Hajj and Umrah market and increasing the strength, size, and diversity of the fleet to suit the needs of customers in the targeted sectors of events, tourism, sports, and transportation InterCitys of the Kingdom.
Director of Development System of Company with KPMG-KSA Partnership project Jan. 2021 till Feb 2023.
Develop a marketing plan aimed at opening a new market for the company to raise the revenue growth rate and enhance the company%27s reputation in the transport market within the Kingdom of Saudi Arabia (internal pilgrims transport services).
Key Objectives Results within 7 years execution of the strategic direction
- Increase percentage 700% of the fleet capacity to 1,661 coach and city buses, and the number of permanent employees is approximately 550 employees, in addition to approximately 2,500 seasonal workers.
- Participation in 80% of the volume of major events that took place during the past period, for example, the Riyadh season in all its seasons in the past years, Formula 1 events, the Dakar event this year, the Equestrian World Cup, the Arab Games, ... etc.
- Winning the northwest region in public transportation InterCitys in the competition proposed by the Public Transport Authority, and actual operation began last October.
- Sports team transportation services for 13 Saudi Roshan Football League clubs this year throughout the season’s matches.
- Concluding cooperation agreements with the four largest tourism companies in the Kingdom to transport their clients throughout the Kingdom, including, for example, the Seera Holding Group.
Project Manager for Operating Transport Services
- The efficient management Hajj season of the operations team of 175 employees to control 1000 drivers to operate 500 buses to serve 75,000 pilgrims 24/7 for 60 continuous days.
- The efficient management Hajj season of the operations services in holy areas by a team of 350 employees to control 1400 drivers to operate 1000 buses to serve 120,000 pilgrims 24/7 for 7 continuous days.
- The efficient management Riyadh season of the operations team of 23 employees to control 120 drivers and operate 100 buses to serve 35,000 organizers and 450,000 visitors for 150 continuous days.
Achievements
• Created strategic direction the purpose and objectives were defined for the next 10 years and were aimed at entering new markets different from the Hajj and Umrah market and increasing the strength, size, and diversity of the fleet to suit the needs of customers in the targeted sectors of events, tourism, sports, and transportation InterCitys of the Kingdom.
Director of Development System of Company with KPMG-KSA Partnership project Jan. 2021 till Feb 2023.
Develop a marketing plan aimed at opening a new market for the company to raise the revenue growth rate and enhance the company%27s reputation in the transport market within the Kingdom of Saudi Arabia (internal pilgrims transport services).
Key Objectives Results within 7 years execution of the strategic direction
- Increase percentage 700% of the fleet capacity to 1,661 coach and city buses, and the number of permanent employees is approximately 550 employees, in addition to approximately 2,500 seasonal workers.
- Participation in 80% of the volume of major events that took place during the past period, for example, the Riyadh season in all its seasons in the past years, Formula 1 events, the Dakar event this year, the Equestrian World Cup, the Arab Games, ... etc.
- Winning the northwest region in public transportation InterCitys in the competition proposed by the Public Transport Authority, and actual operation began last October.
- Sports team transportation services for 13 Saudi Roshan Football League clubs this year throughout the season’s matches.
- Concluding cooperation agreements with the four largest tourism companies in the Kingdom to transport their clients throughout the Kingdom, including, for example, the Seera Holding Group.
Project Manager for Operating Transport Services
- The efficient management Hajj season of the operations team of 175 employees to control 1000 drivers to operate 500 buses to serve 75,000 pilgrims 24/7 for 60 continuous days.
- The efficient management Hajj season of the operations services in holy areas by a team of 350 employees to control 1400 drivers to operate 1000 buses to serve 120,000 pilgrims 24/7 for 7 continuous days.
- The efficient management Riyadh season of the operations team of 23 employees to control 120 drivers and operate 100 buses to serve 35,000 organizers and 450,000 visitors for 150 continuous days.
