Heikki Yrjölä

I’m an experienced CEO, advisor and business builder with a strong background in digital transformation, marketing and organisational growth. Having led companies through scaling, restructuring and acquisitions, I bring both strategic perspective and hands-on execution. My experience spans large international corporations such as Google and UPM, as well as high-growth consulting and technology ventures.

I excel in connecting commercial strategy with people and culture. I’m particularly effective at building trust quickly, aligning leadership teams, and turning complex business challenges into actionable growth strategies.

Companies that benefit most from my expertise are those navigating growth, digitalisation or internationalisation – particularly in B2B, SaaS, consulting or tech-enabled service sectors. I’m passionate about helping leadership teams sharpen their go-to-market models, align marketing and sales through Revenue Operations, and create sustainable performance cultures.