Carolin Sandfort

I work with ambitious B2C scale-ups and marketplaces at critical growth inflection points. .

My approach bridges the gap that typically exists between brand and performance marketing:
- Making brand investments measurable with clear performance metrics
- Elevating performance marketing with strong brand principles and creative excellence
- Creating integrated frameworks that deliver both immediate results and long-term brand value

With over 18 years of experience across different categories from CPG to Travel, Education, Tech and Health, for companies such as Airbnb, Danone, Squarespace, Udacity or Rover, I now apply this expertise to help companies navigate their marketing challenges as an advisor.

What clients say:
%22Rare combination of strategic vision and hands-on execution%22
%22Aligns big-picture thinking with tangible results%22
%22Strategic driver of growth and change%22
%22Creates frameworks for growth with local market insights%22