Market Entry & Opening Doors
Boardio supports companies entering new international markets by finding local advisors who bring market knowledge, networks, and practical help. Instead of hiring full-time employees or using expensive consultants, businesses can quickly access experienced individuals who guide market entry, help form partnerships, and navigate challenges. Boardio handles the advisor search based on the company’s specific needs, ensuring a flexible and cost-effective solution for international expansion.
1. Global Expansion Strategy
An advisor who has taken a similar business to international markets can provide invaluable advice on what works—and what to avoid.
2. Market Entry
Once you've chosen your target market, a local advisor from your industry can work with you on market entry with insights on competition and pricing.
3. Access to Clients
An advisor connected to key decision-makers within your target clients or partners can accelerate sales by making warm introductions.
Expanding to Germany: How to enter a market that still uses faxes — remotely and cost-effectively?
Advisor, Consultant or Employee?
When entering a new market, businesses typically consider three primary avenues for acquiring expertise: engaging an advisor, hiring a consultant, or recruiting a new employee. Below is a cost comparison of these options.
| Option | Upfront Cost | Ongoing Cost (month) | Time to Productivity | Best Suited For |
|---|---|---|---|---|
| Advisor (Boardio) | €2,900 (one-time) | From €1000 OR success based | Immediate to 1 month | Strategic guidance and local insights |
| Consultant | None | €20,000 | 1–2 weeks | Specialized, short-term projects |
| Employee | €10,000 (recruitment) | €15,000 | ~5 months | Long-term internal capability building |
"Excellent service to find internationally experienced and highly qualified advisors in any areas of business. Warm recommendation!"
Anneli Korhonen, Detech
"It worked like a dream! We found an advisor for the German market! I recommend."
Leevi Kangas, Greasy Fingers
"I warmly recommend Boardio to companies seeking talents to upgrade their team. Easy and feasible way to meet people who are already matched to your specific needs."
Virpi Muhonen, Askel Healthcare
Success stories from around the globe
Advisors for global market entry
We at Tietoa Finland have strong growth ambitions and plans for global market entry. While our team does not have all the skills needed for this, we used Boardio to find advisors.
The search process was smooth and the result was above our expectations. In a short
period of time, we received appli cations from several highly experienced
individuals and now have two working as our advisors.
Tietoa
Marko Rajala
Advisors for growth challenges
Boardio started to search for an advisor to help us on the challenges of growth. We had a high level of standards and required, among other things, managerial experience in our industry. Boardio found a really good candidate with whom we are now working with.
I can highly recommend Boardio to any company that needs honest and experienced
external views to support business growth.
Max Siivouspalvelut
Antti Halonen
Advisors for university ventures
Aalto University seeks for advisors in its projects aiming into start-ups. We have received excellent candidates through Boardio and continue its use in the future.
I would absolutely recommend Boardio also to others. As an electronic tool it is a
good complement for the innovation and entrepreneurial ecosystem.
Aalto University
Panu Kuosmanen
Experience and knowledge sharing
We have established a relationship with a new advisor through Boardio that could potentially be our partner in Finland. This advisor shares our vision and has more experience than us, we see that this can go well.
I think Boardio is a good way to seek advisors who complement skills you want to
grow your business and expertise.
Asteria
